Elin Jansson, Author at Mopinion https://mopinion.com/author/elin/ Customer Feedback Intelligence For Digital Enterprises Wed, 10 Sep 2025 14:10:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 Feedback Flash: Discover form design techniques that matter https://mopinion.com/feedback-flash-design/ https://mopinion.com/feedback-flash-design/#respond Fri, 29 Aug 2025 14:40:35 +0000 https://mopinion.com/?p=98200 Setting up customer feedback forms that effortlessly blend into your website, mobile app or email campaign is crucial for your response rate. But achieving this is about more than just logos and brand colours (although it’s also about logos and brand colours – we’ll get to that!). You also need to take things like form […]

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]]> https://mopinion.com/feedback-flash-design/feed/ 0 How to collect website feedback https://mopinion.com/website-feedback/ https://mopinion.com/website-feedback/#respond Fri, 01 Aug 2025 07:00:14 +0000 https://mopinion.com/?p=87996 Collecting website feedback and developing a voice of the customer program has many benefits: From improving user experience and customer loyalty to boosting your conversion rate. However, there isn’t a clear-cut way to give your website visitors a voice the best approach isn’t one-size-fits-all. It all depends on your goals. Considering websites are often the […]

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]]> https://mopinion.com/website-feedback/feed/ 0 Webinar summary: 5 Ways to Turn Feedback Data into CX Gold https://mopinion.com/summary-5-ways-to-turn-feedback-data-into-cx-gold/ https://mopinion.com/summary-5-ways-to-turn-feedback-data-into-cx-gold/#respond Wed, 16 Jul 2025 11:57:31 +0000 https://mopinion.com/?p=97412 Picture this: You’ve kick-started your digital feedback strategy, put your first forms live, and data is starting to pour in. Great! But now what? How do you turn that raw data into actionable insights that will positively impact your business? This was the topic for our last webinar, ‘5 ways to turn feedback data into […]

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]]> https://mopinion.com/summary-5-ways-to-turn-feedback-data-into-cx-gold/feed/ 0 7 Digital Customer Feedback Form Templates and Examples https://mopinion.com/customer-feedback-form-templates-and-examples/ https://mopinion.com/customer-feedback-form-templates-and-examples/#respond Wed, 16 Jul 2025 10:46:21 +0000 https://mopinion.com/?p=89060 We all know the benefits of collecting customer feedback. It helps you figure out how happy your customers are, it can weed out bugs in your system and improve the content on your website. Ultimately, it contributes to building a better product or service. All feedback forms were, however, not created equal, which is why […]

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]]> https://mopinion.com/customer-feedback-form-templates-and-examples/feed/ 0 Dashboard Exports: Share, collaborate and analyse effortlessly https://mopinion.com/dashboard-exports/ https://mopinion.com/dashboard-exports/#respond Tue, 15 Jul 2025 09:47:57 +0000 https://mopinion.com/?p=96489 Democratising user and customer feedback data is becoming a growing priority for businesses. After all, feedback is most effective when it flows through every department. But to manually compile multiple graphs and ensure they reach the right people is quite time-consuming. Especially when done regularly. Enter: Dashboard Exports! Simply click a button and receive all […]

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]]> https://mopinion.com/dashboard-exports/feed/ 0 How to write good survey questions: 80 examples and tips https://mopinion.com/survey-questions/ https://mopinion.com/survey-questions/#respond Thu, 03 Jul 2025 07:58:07 +0000 https://mopinion.com/?p=86446 Do you want to gather feedback from users, customers, visitors or anyone else interacting with your your digital channels? Smart choice! Businesses that leverage consumer insights, outperform their competition by 85%, according to Microsoft. A popular way to start collecting feedback is by creating a survey. But which questions should you use? And how, exactly, […]

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]]> https://mopinion.com/survey-questions/feed/ 0 How feedback powers Air France–KLM’s CX & digital journey https://mopinion.com/customer-story-air-france-klm/ https://mopinion.com/customer-story-air-france-klm/#respond Fri, 13 Jun 2025 08:20:49 +0000 https://mopinion.com/?p=96911 Customer experience (CX) is a top priority for the French–Dutch airline Air France–KLM Group. By actively listening to their passengers, they continually refine the digital journey to meet evolving needs – supported by Mopinion’s digital feedback software. Danny Pruis, Business Analyst at Air France-KLM Group, explains that they have worked with collecting, analysing and implementing […]

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]]> https://mopinion.com/customer-story-air-france-klm/feed/ 0 How Smartphonehoesjes.nl uses customer feedback to elevate the digital experience https://mopinion.com/smartphonehoesjes-nl-customer-feedback/ https://mopinion.com/smartphonehoesjes-nl-customer-feedback/#respond Wed, 09 Apr 2025 08:40:22 +0000 https://mopinion.com/?p=95398 Smartphonehoesjes.nl is your go-to destination for all mobile device accessories – from smartphones to laptops and e-readers. As specialists in their field, it’s important for Smartphonehoesjes.nl to deliver both an optimised website and the best service – something they achieve with the help of feedback. In this article, you’ll discover how collecting and analysing digital […]

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]]> https://mopinion.com/smartphonehoesjes-nl-customer-feedback/feed/ 0 Customer feedback summarisation: Turning comments into insights https://mopinion.com/customer-feedback-summarisation/ https://mopinion.com/customer-feedback-summarisation/#respond Mon, 07 Apr 2025 15:02:21 +0000 https://mopinion.com/?p=95724 If you handle customer feedback regularly, we certainly don’t have to tell you about the importance of collecting both qualitative and quantitative data. After all, utilising the combination of the two is how you spot trends and gain deeper insights into optimising your customer experience. However, analysing qualitative feedback can be tricky as it’s not […]

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]]> https://mopinion.com/customer-feedback-summarisation/feed/ 0 Mopinion Named Top Performer in Customer Feedback Management Software 2025 https://mopinion.com/mopinion-top-performer-2025/ https://mopinion.com/mopinion-top-performer-2025/#respond Thu, 13 Mar 2025 15:04:05 +0000 https://mopinion.com/?p=95610 Exciting news incoming! Mopinion has just been named a Top Performer in the category ‘Customer Feedback Management Software’ in FeaturedCustomer’s ‘Winter 2025 Customer Success Report’. FeaturedCustomers is the leading customer success content marketing platform for B2B business software and services. They help potential B2B buyers make informed purchasing decisions through vendor validated customer success content, […]

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