Erin Gilliam Haije, Author at Mopinion https://mopinion.com/author/erin-gilliam/ Customer Feedback Intelligence For Digital Enterprises Wed, 03 Sep 2025 09:35:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 A Guide to Collecting Product Feedback https://mopinion.com/product-feedback/ https://mopinion.com/product-feedback/#respond Wed, 27 Aug 2025 07:25:17 +0000 https://mopinion.com/?p=44087 Markets move fast, leaving little room for delay; a trend which has left many product managers and marketers with a great deal of pressure to perform and achieve product excellence. Nearly 77% of consumers view brands more favourably when they actively seek and act on customer feedback Therefore, for product teams, success is all about […]

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]]> https://mopinion.com/product-feedback/feed/ 0 A Complete Guide to Mobile Feedback https://mopinion.com/guide-to-mobile-feedback/ https://mopinion.com/guide-to-mobile-feedback/#respond Thu, 21 Aug 2025 07:54:22 +0000 https://mopinion.com/?p=50013 Thanks to the convenience of mobile apps, many consumers are choosing the “easy route” and conducting more of their online activities in-app. In fact, according to DataReportal 2024, 88% of total mobile time is spent in apps rather than browsers. This shift in behaviour has forced many organisations to lay a heavier focus on the […]

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]]> https://mopinion.com/guide-to-mobile-feedback/feed/ 0 Top 29 Best Customer Feedback Tools in 2025 https://mopinion.com/customer-feedback-tools/ https://mopinion.com/customer-feedback-tools/#respond Fri, 08 Aug 2025 07:30:24 +0000 https://mopinion.com/?p=10666 It’s all about the customer these days. According to Zendesk, 80% of consumers say they will leave a company if they have more than one disappointing customer experience. This proves that the moment you put the customer at the core of your business and focus on improving their experiences, you’re already one step closer to […]

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]]> https://mopinion.com/customer-feedback-tools/feed/ 0 Online Surveys 101: Everything you need to know https://mopinion.com/surveys/ https://mopinion.com/surveys/#respond Fri, 01 Aug 2025 07:09:31 +0000 https://mopinion.com/?p=87231 Surveys, surveys, surveys, They’re all the hype among digital organisations today. In fact, the use of online surveys has witnessed a substantial surge in recent years. Over 80% of businesses employ this method to collect feedback and make data-driven decisions. Not only is it a quick and effective way to gather relevant data from your […]

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]]> https://mopinion.com/surveys/feed/ 0 The Top 10 Best Alternatives to Medallia for Digital https://mopinion.com/best-alternatives-medallia-digital/ https://mopinion.com/best-alternatives-medallia-digital/#respond Thu, 31 Jul 2025 08:32:49 +0000 https://mopinion.com/?p=13924 Businesses nowadays are becoming increasingly more customer-centric on their digital channels, and for a good reason, too. Studies show that companies that put their customers at the core of their business are nearly 60% more profitable than those that don’t. So what are these companies doing to achieve this success exactly? Many of them are […]

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]]> https://mopinion.com/best-alternatives-medallia-digital/feed/ 0 Top 15 Business Intelligence Tools in 2025: An Overview https://mopinion.com/business-intelligence-bi-tools-overview/ https://mopinion.com/business-intelligence-bi-tools-overview/#respond Tue, 29 Jul 2025 07:00:14 +0000 https://mopinion.com/?p=16348 Are you considering implementing a business intelligence tool? Then you’ll be happy to hear you have tons of different options on the market. Business intelligence tools (BI tools) are all about helping you understand trends and derive insights from your data so that you can make tactical and strategic business decisions. They also help you […]

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]]> https://mopinion.com/business-intelligence-bi-tools-overview/feed/ 0 What is Customer Feedback Management? Tips, tools and more… https://mopinion.com/customer-feedback-management/ https://mopinion.com/customer-feedback-management/#respond Fri, 18 Jul 2025 07:44:18 +0000 https://mopinion.com/?p=49430 Managing customer feedback is a challenge many organisations face on a daily basis – especially when dealing with a large amount of feedback, coming from multiple sources and various digital channels. In fact, this process can be downright overwhelming. That is, unless you practice good customer feedback management. By streamlining feedback data in a way […]

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]]> https://mopinion.com/customer-feedback-management/feed/ 0 7 Voice of Customer examples from top-tier brands https://mopinion.com/voice-of-customer-examples/ https://mopinion.com/voice-of-customer-examples/#respond Wed, 16 Jul 2025 07:24:57 +0000 https://mopinion.com/?p=87896 Listening to the Voice of Customer (VoC) is a process that helps your organisation map out the wishes and needs of your customers, enabling you to create an optimal customer experience. What’s interesting about this process, however, is that every organisation gathers and utilises this data differently. Are you in need of some inspiration for […]

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]]> https://mopinion.com/voice-of-customer-examples/feed/ 0 Mopinion is WCAG Guideline Level AA Compliant https://mopinion.com/mopinion-wcag-guidelines-level-aa/ https://mopinion.com/mopinion-wcag-guidelines-level-aa/#respond Wed, 02 Jul 2025 05:28:29 +0000 https://mopinion.com/?p=32447 Did you know that Mopinion meets the WCAG guidelines, making our software WCAG 2.1 Level AA compliant? This means that the feedback forms we offer conform to the strict WCAG guidelines set in place by the World Wide Web Consortium (W3C) – enabling improved accessibility to all types of web users, especially those with disabilities. […]

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]]> https://mopinion.com/mopinion-wcag-guidelines-level-aa/feed/ 0 Creating a customer feedback form: A complete breakdown https://mopinion.com/customer-feedback-forms/ https://mopinion.com/customer-feedback-forms/#respond Tue, 01 Jul 2025 08:39:24 +0000 https://mopinion.com/?p=88590 Ever wondered how to nail down what your customers really think? Well, truth be told, it’s all in the form. Building a killer customer feedback form is the key to unlocking genuine insights. But there’s a catch. How do you know which elements of a form work for your brand? Where should you deploy them? […]

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