customer experience Archives - Mopinion https://mopinion.com/tag/customer-experience/ Customer Feedback Intelligence For Digital Enterprises Wed, 16 Apr 2025 15:37:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 Mopinion Named Top Performer in Customer Feedback Management Software 2025 https://mopinion.com/mopinion-top-performer-2025/ https://mopinion.com/mopinion-top-performer-2025/#respond Thu, 13 Mar 2025 15:04:05 +0000 https://mopinion.com/?p=95610 Exciting news incoming! Mopinion has just been named a Top Performer in the category ‘Customer Feedback Management Software’ in FeaturedCustomer’s ‘Winter 2025 Customer Success Report’. FeaturedCustomers is the leading customer success content marketing platform for B2B business software and services. They help potential B2B buyers make informed purchasing decisions through vendor validated customer success content, […]

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]]> https://mopinion.com/mopinion-top-performer-2025/feed/ 0 From Gaps to Growth: Away’s Journey with Customer Insights https://mopinion.com/aways-journey-with-customer-insights/ https://mopinion.com/aways-journey-with-customer-insights/#respond Wed, 29 Jan 2025 07:27:23 +0000 https://mopinion.com/?p=90824 Designed for travellers by travellers – Away is an American luggage and travel accessories brand. Their mission? To transform travel and inspire people to get away more because they believe that the more everyone travels, the better we all become. This mission informs everything Away does – from the innovative products they offer to their […]

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]]> https://mopinion.com/aways-journey-with-customer-insights/feed/ 0 What is a customer experience survey? Tips and questions https://mopinion.com/customer-experience-survey/ https://mopinion.com/customer-experience-survey/#respond Mon, 11 Nov 2024 08:05:02 +0000 https://mopinion.com/?p=85245 Have you ever come across a customer experience survey on a website in or in your inbox after purchasing a product or using a service? These types of online surveys are becoming increasingly common as companies strive to improve their customer experience and gain a competitive edge in the market. In fact, according to SuperOffice, […]

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]]> https://mopinion.com/customer-experience-survey/feed/ 0 Crafting an effective customer experience strategy https://mopinion.com/customer-experience-strategy/ https://mopinion.com/customer-experience-strategy/#respond Tue, 25 Jun 2024 13:37:14 +0000 https://mopinion.com/?p=93028 Your customer experience (CX) is a direct reflection of your brand. And with today’s hyper-competitive market, a strong customer experience strategy is no longer just a nice-to-have. It’s a necessity. In fact, research shows that organisations that prioritise their CX are likely to achieve a growth in revenue of 4-8% higher than market averages. But […]

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]]> https://mopinion.com/customer-experience-strategy/feed/ 0 Customer Experience Map: What is it and how do I create one? https://mopinion.com/customer-experience-map/ https://mopinion.com/customer-experience-map/#respond Wed, 12 Jun 2024 07:50:00 +0000 https://mopinion.com/?p=92762 Imagine being able to see your business through your customers’ eyes. Picture a tool that not only reveals every interaction your customers have with your brand but also dives deep into their emotional journey from the first moment they encounter your product to their continued loyalty and advocacy. That is the power of a Customer […]

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]]> https://mopinion.com/customer-experience-map/feed/ 0 What are the best customer experience metrics and KPIs? https://mopinion.com/customer-experience-metrics/ https://mopinion.com/customer-experience-metrics/#respond Wed, 22 May 2024 07:00:53 +0000 https://mopinion.com/?p=85342 ‘You can’t manage what you don’t measure’ is the quote our founders live by, and actually, so should you. Customer experience metrics (or KPIs) are measurements used to evaluate the satisfaction and overall experience of customers with a business or product. These metrics provide insights into the performance of a business and the quality of […]

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]]> https://mopinion.com/customer-experience-metrics/feed/ 0 4 ways feedback improves the customer journey for government and nonprofit organisations https://mopinion.com/feedback-improves-customer-journey-for-government-and-nonprofit/ https://mopinion.com/feedback-improves-customer-journey-for-government-and-nonprofit/#respond Wed, 23 Aug 2023 08:22:36 +0000 https://mopinion.com/?p=86058 Governmental and nonprofit organisations deal with considerable amounts of data. Taxes, unemployment, immigration, impact stories, event registrations, financial data, etc. The list is long. Naturally, this creates a lot of content… as in loads! While posting this sort of information on a website or in a newsletter is an efficient way of reaching a large […]

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]]> https://mopinion.com/feedback-improves-customer-journey-for-government-and-nonprofit/feed/ 0 What experts have to say about the results from the Digital CX Management Benchmark report 2023 https://mopinion.com/expert-opinion-digital-cx-benchmark-report-2023/ https://mopinion.com/expert-opinion-digital-cx-benchmark-report-2023/#respond Tue, 21 Mar 2023 08:39:39 +0000 https://mopinion.com/?p=84521 A few weeks ago, we released the Digital CX Management Benchmark report 2023, and it’s packed with some pretty interesting findings. The report has left us with some thought-provoking questions, such as: Why are businesses investing more resources in traditional CX instead of Digital CX? Why does measuring and managing feedback get more attention than […]

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]]> https://mopinion.com/expert-opinion-digital-cx-benchmark-report-2023/feed/ 0 Benchmark reveals that 80% of ecommerce organisations have an active digital CX policy, but just how successful are they? https://mopinion.com/ecommerce-digital-cx/ https://mopinion.com/ecommerce-digital-cx/#respond Wed, 08 Feb 2023 07:28:29 +0000 https://mopinion.com/?p=83202 According to Mopinion’s recently published Digital Customer Experience Benchmark report, the ecommerce industry is performing quite well in terms of overall Digital CX management efforts. Coming in second, only to the software industry. In fact, the ecommerce industry has measured itself as particularly strong in measuring digital CX with nearly 67% stating that they always […]

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]]> https://mopinion.com/ecommerce-digital-cx/feed/ 0 Best practices to improve the ecommerce CX with feedback https://mopinion.com/best-practices-ecommerce-customer-experience/ https://mopinion.com/best-practices-ecommerce-customer-experience/#respond Wed, 01 Feb 2023 14:56:29 +0000 https://mopinion.com/?p=82827 Many retailers have embraced ecommerce and sell their products both online and offline. And they want to offer an excellent customer experience in their webshop to match the experience in the physical store. One way to do so is by asking customers for feedback, to learn more about their expectations and needs. Retailers have started […]

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